CRO#: 453708


Ignition Sector

The disruptive, eco-friendly firelighter that is quicker, greener and cleaner than its rivals. 8.5 million units sold already.
by Emmett Hedigan
Co. Wicklow
106% Funded
€ 200,000 Funding goal
€ 211,175Invested

Company Summary :


FireBuilder is a patented protected Eco Firelighter. It contains no kerosene so there is no odour, and no tainting of food when used in BBQs.  It is simply made from recycled cardboard and wax. There is no need for kindling – just light it, leave it and love it.  15-20 mins later you have a glowing warm fire or a roaring BBQ.


The worldwide market is enormous. The USA lights 1.2billion BBQ’s per annum, 42% naturally (no gas).  The world has arrived at the conclusion it needs to become eco-friendly in order to try to save our planet.  Firebuilder is ready to take over from the kerosene firelighter.  The buyers in the retailers want to move with their customers so our timing is now.


Key highlights:

  • Sold 8.5 million units to date.
  • Exports to UK, Australia, New Zeland.
  • Distributors already established in these markets.
  • Stocked by the big multiples: Tesco, Dunnes, SuperValu, Co-Op, Ocado, Amazon.